Pre-Conference Seminar

February 14, 2018

Tuesday, April 2, 2019, 1-5 pm
The Brown Hotel

The Impact of a Nudge: How Behavioral Economics and Experimental Design Can Enhance Evidence-based Extension Risk Management Education Programs

Developing educational programs involves many choices on how to organize and present information.  Designing new programs involves many decisions on how to engage your audience and key stakeholders.  What are the best approaches to use and how do you really know that your program works as best as it can?

Insights from the behavioral sciences are revolutionizing the way in which programs are delivered, and these insights can be applied to extension risk management education programs and other agri-environmental contexts. Join us for an introductory workshop featuring leading experts in applying behavioral science approaches to develop evidence-based programs that maximize their effectiveness. No knowledge of economics or behavioral economics required. The workshop will involve hands-on activities to teach you how you can apply these insights into your programs.

This workshop will be conducted by leaders of the USDA-funded Center for Behavioral & Experimental Agri-Environmental Research (CBEAR): Dr. Kent Messer (Co-Director of CBEAR, University of Delaware), Dr. Collin Weigel (Johns Hopkins University and The Nature Conservancy), Dr. Ben Meiselman (Johns Hopkins University) and Maddi Valinski (University of Delaware).